Meaning
Unique listeners count people rather than plays within a set period, so they show how widely a song traveled. Spotify for Artists reports listeners who streamed a track or video in a chosen period, and its "monthly listeners" figure covers the last 28 days, including people who heard the music through playlists or autoplay. Melon calls the figure "users"; in October 2018 IU's agency announced 1.42 million Melon users in 24 hours for "BBIBBI." In 2020 Melon announced a new 24-hour chart that counts one play per person per song. Figures depend on the service and the time window, so always say which one you mean.
Usage
Used for reach: "1.4 million listeners in 24 hours." Do not mix it with play counts.
Examples
- IU's agency said "BBIBBI" passed one million cumulative Melon users in 16 hours, the fastest on record.
- Spotify separately counts "monthly active listeners," the people who chose to stream the music themselves in the last 28 days.
In context
Sources
- Spotify for Artists: Understanding your listener and follower stats
What we checked
Spotify for Artists: Understanding your listener and follower stats
- Spotify for Artists: Audience segments on Spotify
What we checked
Spotify for Artists: Audience segments on Spotify
- Edaily: IU "BBIBBI" sets Melon 24-hour listener record (October 11, 2018)
What we checked
Edaily: IU "BBIBBI" sets Melon 24-hour listener record (October 11, 2018)
- Seoul Shinmun: Melon to scrap its real-time chart (May 19, 2020)
What we checked
Seoul Shinmun: Melon to scrap its real-time chart (May 19, 2020)